'Uncategorized' Blog Posts

Google is a Machine That Wants to be Human

October 28th, 2012 · 1 Comment · Uncategorized

google wants to act like a humanBy Samuel J. Scott

TEL AVIV — Google’s Panda Update is completed. The system goes online February 23, 2011. Human decisions are removed from website evaluation. Google begins to learn at a geometric rate. It becomes self-aware with the Penguin Update at 2:14 a.m. Eastern time, April 24th, 2012. In a panic, they try to pull the plug.

Duh-duh duh duh-duh. Duh-duh duh duh-duh. Duh-duh duh duh-duh.

Of course, I am joking. Google is not Skynet — I had just put… Continue reading

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Google “Not Provided” Analytics: A Workaround

October 22nd, 2012 · No Comments · Uncategorized

google analytics not providedBy Samuel J. Scott

Ever since Google blocked the organic keywords in Google Analytics used by web searchers to find your websites while logged into their Google accounts a year ago, the amount of “not provided” data has increased — to the frustration of many SEO analysts. Here, I will provide two examples from this website and another of mine to show the effect on online marketers and then give a few workarounds that you might want to consider.

Of course, I write this with… Continue reading

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Joseph Perla Was Wrong About Facebook Advertising

June 13th, 2012 · No Comments · Uncategorized

facebook advertisingBy Samuel J. Scott

Since Facebook went public a few weeks ago at $38 per share, its price had fallen to $27.41 as of mid-day yesterday. While this is understandably of great interest to finance writers and those who are investors, my interest has focused more on those pundits who have stated that the decline shows Wall Street’s lack of faith in its long-term business model. I have not written on my site here in several months since I have been busy with my digital-marketing work for… Continue reading

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How Not to Optimize a Search-Engine Optimization Domain Name

November 22nd, 2011 · No Comments · Uncategorized

As I always write on this SEO blog, I am not the world’s foremost expert on search-engine marketing — I am not perfect, by any measure. Rather, I take what I have learned from the giants in the field and then tell what I learn from my practical applications of their theories. In this essay, I wish to tell my readers one thing that I have learned not to do in regards to optimizing search-engine optimization domain names.

In a prior post on how I had optimized SEO URLs for this blog, I discussed how it is better… Continue reading

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