Blogging Tips Blog Posts



An SEO Guide to Overoptimization

July 11th, 2011 · No Comments · Uncategorized

seo guideOne of the benefits of writing my own personal SEO-guide blog is that I can test changes and then report positive or negative results without worrying that my personal studies may damage the websites of my company or our clients at my day job. I was reminded of this principle when I recently tested an over-optimization variable here.

As most SEM professionals know, the alt-text of a photo or graphic on a website (as long as it is not in Flash) is one of the many on-page items… Continue reading

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Running Blogs: How to Use SEO and Social Media Effectively

June 22nd, 2011 · No Comments · Uncategorized

running blogsThird in an ongoing series

My two prior posts on lost blogs and search-engine optimization using an SEO pack were, I admit, fairly negative — so now I will change tracks to tell readers about the best strategies for running blogs as opposed to what NOT to do. But before I do so, I must address an obvious question: Why should you care what I think? There are thousands of writers who all claim that they are experts in SEO, blogging for money, and related… Continue reading

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Lost Blogs: How NOT to Become One of Them

June 6th, 2011 · No Comments · Uncategorized

lost blogsSecond in an ongoing series

Here is a (unfortunate) rule of digital thumb: Ninety-nine percent of the content on the Internet is, to use a polite phrase, less than stellar. And your writings will become yet another one of the many forgotten, never-read, lost blogs on the Web unless you pursue the right SEO, blog-content, and online-marketing strategy.

In my prior post “5 Ways NOT to Become a Search-Engine Optimization Blogger,” I listed specific reasons why your blog — whether personal or business — will… Continue reading

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SEO Pack: 5 Reasons That One Won’t Help Your Blog

April 11th, 2011 · No Comments · Uncategorized

seo packFirst in an ongoing series

So, you want to use an SEO pack of software and tools to write successfully about your chosen topic? Well, I’ll be the first to admit — it is extremely difficult to make money with a blog. Thousands, if not millions, of people think that they can create a blog on Blogger, Wordpress, or any other platform, slap on some Google Ads, and watch the money roll in.

Well, that’s not how it works. And to paraphrase one of my… Continue reading

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