In a modern world fueled by technology and globalization, it is tempting to focus only on the global and ignore the local. But Google, if recent developments are any indication, has not. Don’t focus so much on making a sale thousands of miles away that you forget about the potential customer right down the street.
What are the three most-important words in business strategy?
When I was in college, I returned to my house at Boston University after a late-night shift at a journalism internship… Continue reading