Internet-Marketing Software Blog Posts



How to Use Google Analytics Advanced-Segments for SEO

September 30th, 2011 · No Comments · Uncategorized

google analytics advanced segments seoThe basic Google Analytics interface, as most SEO experts know, is simple enough to use — and that is a credit to the search-engine giant for offering such a platform free of charge. However, there are limitations that become apparent unless one knows how to use the system in an advanced manner.

Here is one example.

As you will see at the top left-hand corner of this post, I have listed an example screenshot of a slice of Analytics data for this website. Those… Continue reading

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The Social-Media Impact on SEO and Marketing

September 10th, 2011 · No Comments · Uncategorized

social media impactIn a prior post on how social-media today will impact SEO in the future, I discussed the reasons that personalization is becoming so important. In just one example, different websites appear in search results — based on my research at the time — for “news blogs” depending on one’s language and geographic location.

Now, it is becoming increasingly obvious that the amount of one’s social-media sharing will affect what one sees in Google. It is no longer just keywords — spammers took care of that… Continue reading

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How to Buy Links and Sell Them the Google-Approved Way

August 12th, 2011 · No Comments · Uncategorized

buy linksThou Shalt Not Offend The Google.

If you have worked in SEO for even a short amount of time or have even started to market your website or blog, then you surely understand that it is important to do what the search-engine giant likes if you want to gain higher rankings in its search results. (For example, the point of optimizing an SEO page is not directly to benefit your website; it is really to help Google to do its job better.) As a result, many white-hat… Continue reading

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Mean SEM Needs to Focus on Conversions, Not Traffic

August 6th, 2011 · No Comments · Uncategorized

mean semSo when I was once offering Boston and Israel SEO consultant-services before taking my current day-job at The Cline Group, I went to meet with a new online-gambling company in the Tel Aviv area that was interested in hiring me. The owner and the CEO both summarized their desires as such: “We would want you to get as much traffic to our website as possible from anywhere.” I knew, right then, that they had no idea what they were talking about regarding how to get… Continue reading

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