Search-Engine Software Blog Posts



How to Use Google Analytics Advanced-Segments for SEO

September 30th, 2011 · No Comments · Uncategorized

google analytics advanced segments seoThe basic Google Analytics interface, as most SEO experts know, is simple enough to use — and that is a credit to the search-engine giant for offering such a platform free of charge. However, there are limitations that become apparent unless one knows how to use the system in an advanced manner.

Here is one example.

As you will see at the top left-hand corner of this post, I have listed an example screenshot of a slice of Analytics data for this website. Those… Continue reading

[Read more →]

Tags: ·····

What SEO Analysis Teaches About 9/11 and Human Nature

September 12th, 2011 · No Comments · Uncategorized

seo analysisBOSTON, September 11, 2001, and JERUSALEM, September 11, 2011 — I was driving a U-Haul truck from the Dorchester neighborhood of Boston through downtown and then to Cambridge when I was stuck in the center neighborhood of Beacon Hill. The historic streets had always been extremely narrow and prone to traffic jams. So, I waited. It was a morning just like any other, I had thought, except that I was busy transporting my belongings to my Boston University dormitory in preparation for… Continue reading

[Read more →]

Tags: ····

What SEO-Page Optimization Really Means

August 9th, 2011 · No Comments · Uncategorized

seo pageImagine that I were to ask you one question: “What is the purpose of SEO-page optimization?” What would you say — really? Many wannabe online marketers — like an Israeli online-gambling company that looked to hire me without understanding mean SEM based on the best average results and the basic strategy involved — naturally give different answers. The most common answer, I imagine, is: “To rank highly for a keyword and get lots of traffic as a result!”

Wrong. Well, okay — I will give… Continue reading

[Read more →]

Tags: ······

SEO Reporting: The Intangible Factors to Remember

August 9th, 2011 · No Comments · Uncategorized

seo reportingWhen it comes to SEO reporting on the effectiveness of a person or company’s website, there are countless tools to use. In prior posts on quality analysis of SEM data on backlinks and how to use the All-In-One SEO Pack for Wordpress, I gave a few ideas. Our page on finding a good SEO-software tool contains links to countless free and paid items.

But, much to the chagrin of people like myself who offer Boston and Israel SEO-consultant services, Internet marketing is neither clean… Continue reading

[Read more →]

Tags: ·········