SEO-Software Wiki Blog Posts



The 5 SEO Experts You Need to Follow

September 10th, 2011 · No Comments · Uncategorized

seo expertsIf you follow only five blogs on online marketing, SEO, and related topics, do not include mine among them. And I mean that.

I have been working in various Internet-marketing capacities since towards the end of my journalism career in 2006 — whether as a semi-professional blogger here and at my Considerations journalism-website; as marketing and communications manager for The Cline Group as well as in roles at prior start-ups, agencies, and other firms; or as one who has offered SEO-consultant

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Duplicate Content and Keyword Cannibalization

August 19th, 2011 · No Comments · Uncategorized

duplicate content, keyword cannibalizationIn a prior post, I discussed the practice of article-marketing automation in attempts to rank highly for more-general keywords that have high levels of online traffic. Especially after Google’s Pandora update, such attempts will increasingly have no effect at best or will incur search-engine penalties at worst.

Google, for obvious reasons, wants to return search results that are the most relevant and from websites that are of the highest quality. As a result, sites that seemingly (or actually) churn out repetitive, duplicate… Continue reading

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What SEO-Page Optimization Really Means

August 9th, 2011 · No Comments · Uncategorized

seo pageImagine that I were to ask you one question: “What is the purpose of SEO-page optimization?” What would you say — really? Many wannabe online marketers — like an Israeli online-gambling company that looked to hire me without understanding mean SEM based on the best average results and the basic strategy involved — naturally give different answers. The most common answer, I imagine, is: “To rank highly for a keyword and get lots of traffic as a result!”

Wrong. Well, okay — I will give… Continue reading

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SEM Data: How to Perform Backlink Analysis

July 30th, 2011 · No Comments · Uncategorized

sem dataWhether you use SEO software or compile a bunch of Excel spreadsheets on your own, it is important to know how to use all of the SEM data at your disposable — after all, it can quickly become overwhelming. Although I have written previously on how social-media today is starting to influence a website’s ranking in search results, the fact remains that one’s backlink profile will likely remain a significant ranking-factor for the foreseeable future as well. As a result, it is important to analyze existing and… Continue reading

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