Site SEO Blog Posts



The Social-Media Impact on SEO and Marketing

September 10th, 2011 · No Comments · Uncategorized

social media impactIn a prior post on how social-media today will impact SEO in the future, I discussed the reasons that personalization is becoming so important. In just one example, different websites appear in search results — based on my research at the time — for “news blogs” depending on one’s language and geographic location.

Now, it is becoming increasingly obvious that the amount of one’s social-media sharing will affect what one sees in Google. It is no longer just keywords — spammers took care of that… Continue reading

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SEO URL Tips for Blogs and Online Marketing

September 9th, 2011 · 1 Comment · Uncategorized

seo urlSearch engines are lazy. The more that you study SEM and SEO, the more you realize that the industry’s job is to make their jobs as easy, accurate, and efficient as possible. After all, the were several billion new webpages (not websites) each day in 2008, according to Google. One can only imagine how many pages the search engine’s poor spiders need to crawl (and possibly index) now. (I wonder if the overworked bots should form a union!)

Here’s a human-based metaphor. Say that you need… Continue reading

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Duplicate Content and Keyword Cannibalization

August 19th, 2011 · No Comments · Uncategorized

duplicate content, keyword cannibalizationIn a prior post, I discussed the practice of article-marketing automation in attempts to rank highly for more-general keywords that have high levels of online traffic. Especially after Google’s Pandora update, such attempts will increasingly have no effect at best or will incur search-engine penalties at worst.

Google, for obvious reasons, wants to return search results that are the most relevant and from websites that are of the highest quality. As a result, sites that seemingly (or actually) churn out repetitive, duplicate… Continue reading

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How to Buy Links and Sell Them the Google-Approved Way

August 12th, 2011 · No Comments · Uncategorized

buy linksThou Shalt Not Offend The Google.

If you have worked in SEO for even a short amount of time or have even started to market your website or blog, then you surely understand that it is important to do what the search-engine giant likes if you want to gain higher rankings in its search results. (For example, the point of optimizing an SEO page is not directly to benefit your website; it is really to help Google to do its job better.) As a result, many white-hat… Continue reading

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