Social-Media Marketing Strategies Blog Posts



Joseph Perla Was Wrong About Facebook Advertising

June 13th, 2012 · No Comments · Uncategorized

facebook advertisingBy Samuel J. Scott

Since Facebook went public a few weeks ago at $38 per share, its price had fallen to $27.41 as of mid-day yesterday. While this is understandably of great interest to finance writers and those who are investors, my interest has focused more on those pundits who have stated that the decline shows Wall Street’s lack of faith in its long-term business model. I have not written on my site here in several months since I have been busy with my digital-marketing work for… Continue reading

[Read more →]

Tags: ····

The 5 Social-Media Bloggers You Need to Read

September 12th, 2011 · No Comments · Uncategorized

social media bloggersIn a prior post, I identified the top SEO experts who one should follow to learn how the industry changes on a monthly, weekly, or even daily basis. Here, I wanted to do the same for social-media bloggers. As I wrote in that earlier article, I moved to online marketing after my journalism career and then offering SEO-consultant services, and I owe a lot of what I know to writers like these thinkers. I just hope you will find their opinions as intriguing… Continue reading

[Read more →]

Tags: ···

The 5 SEO Experts You Need to Follow

September 10th, 2011 · No Comments · Uncategorized

seo expertsIf you follow only five blogs on online marketing, SEO, and related topics, do not include mine among them. And I mean that.

I have been working in various Internet-marketing capacities since towards the end of my journalism career in 2006 — whether as a semi-professional blogger here and at my Considerations journalism-website; as marketing and communications manager for The Cline Group as well as in roles at prior start-ups, agencies, and other firms; or as one who has offered SEO-consultant

[Read more →]

Tags: ······

The Social-Media Impact on SEO and Marketing

September 10th, 2011 · No Comments · Uncategorized

social media impactIn a prior post on how social-media today will impact SEO in the future, I discussed the reasons that personalization is becoming so important. In just one example, different websites appear in search results — based on my research at the time — for “news blogs” depending on one’s language and geographic location.

Now, it is becoming increasingly obvious that the amount of one’s social-media sharing will affect what one sees in Google. It is no longer just keywords — spammers took care of that… Continue reading

[Read more →]

Tags: ······