Website SEO Blog Posts



SEO Reporting: The Intangible Factors to Remember

August 9th, 2011 · No Comments · Uncategorized

seo reportingWhen it comes to SEO reporting on the effectiveness of a person or company’s website, there are countless tools to use. In prior posts on quality analysis of SEM data on backlinks and how to use the All-In-One SEO Pack for Wordpress, I gave a few ideas. Our page on finding a good SEO-software tool contains links to countless free and paid items.

But, much to the chagrin of people like myself who offer Boston and Israel SEO-consultant services, Internet marketing is neither clean… Continue reading

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Mean SEM Needs to Focus on Conversions, Not Traffic

August 6th, 2011 · No Comments · Uncategorized

mean semSo when I was once offering Boston and Israel SEO consultant-services before taking my current day-job at The Cline Group, I went to meet with a new online-gambling company in the Tel Aviv area that was interested in hiring me. The owner and the CEO both summarized their desires as such: “We would want you to get as much traffic to our website as possible from anywhere.” I knew, right then, that they had no idea what they were talking about regarding how to get… Continue reading

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All-in-One SEO Pack: How to Use it in WordPress Blogs

July 24th, 2011 · No Comments · Uncategorized

all in one seo pack In a prior post on the SEO benefits of using social media today, I addressed the changes between the past, present, and future ranking-factors of Google’s search-engine algorithm. In a nutshell: a site’s backlinks will likely become less important in the determination of SERPs while its amount of social-media sharing will become more important.

On-page keyword optimization (through tools like the popular All-in-One SEO Pack), however, will remain important (but only as long as one does not imitate… Continue reading

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An SEO Guide to Overoptimization

July 11th, 2011 · No Comments · Uncategorized

seo guideOne of the benefits of writing my own personal SEO-guide blog is that I can test changes and then report positive or negative results without worrying that my personal studies may damage the websites of my company or our clients at my day job. I was reminded of this principle when I recently tested an over-optimization variable here.

As most SEM professionals know, the alt-text of a photo or graphic on a website (as long as it is not in Flash) is one of the many on-page items… Continue reading

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