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Samuel J. Scott, the founder and publisher of My SEO Software, is a veteran Internet-marketer with years of experience in blogging, communications, building websites, search-engine optimization, social-media marketing, and pay-per-click (PPC) advertising in agency, consultant, and start-up capacities. In his former career, he was a Boston journalist and newspaper editor. Scott currently lives in Israel while he completes the rest of his International M.B.A. part-time.
Here at My SEO Software, Scott writes an SEO blog about all aspects of online marketing, presents SEO-software reviews on the different types of tools that are available for Internet marketers, and provides a general forum for all people who love all aspects of inbound marketing as he does. He works as Manager of Digital Marketing and Communications for The Cline Group. Scott’s LinkedIn page is here, and he also has a journalism and current-events blog and a fan website at “Buffy the Vampire Slayer” Online.
In Boston, Scott was Editor-in-Chief and Executive Director of Spare Change News, an alternative newspaper and non-profit organization. Prior to working at SCN, he wrote for Massachusetts newspapers including The Boston Globe, The Patriot Ledger, The Boston Courant, and The Beacon Hill Times, as well as TNT magazine in London. Prior to working in journalism, Scott was a Staff Assistant at the Beacon Hill Institute, an economic think-tank at Suffolk University.
Scott has a B.S. in journalism from Boston University. He is studying in the International M.B.A. program at Bar-Ilan University after pursuing prior studies in the Executive M.B.A. program at Suffolk University in Boston, Massachusetts. Scott has lived, traveled, or studied in Britain, Canada, Egypt, India, and Israel, as well as in various parts of the United States. He was born in St. Louis, Missouri, and raised in Belleville, Illinois, before moving to Boston, Massachusetts.
Contribute to Our SEM Blog
If anyone would like to contribute a guest post to the SEM blog or submit SEO software for a review in a published section of one of the section pages listed below the site header, Scott can be contacted at sjscworldwide (at) gmail.com (without the spaces, of course).
Search-engine optimization (SEO) is a type of marketing that focuses on increasing a website’s prominence in natural (organic) search-engine results and involves items including optimizing a website’s code, keyword targets, sitemaps, internal and external links, and related techniques. SEO is a subset of search-engine marketing (SEM), which includes paid (PPC) search and (some say) social-media marketing as well.